
29 August 2025 | Tourism
The lovely town of Pornic on France's Cote de Jade
Located on the Atlantic coast, between Nantes and Noirmoutier, Pornic is a charming seaside resort in Loire-Atlantique that attracts both holidaymakers and locals. With its picturesque port, fine sandy beaches, and authentic yet friendly atmosphere, Pornic has become one of the must-see destinations on the Jade Coast.
A postcard-perfect port
In the heart of the town, Pornic's old port immediately catches the eye. Lined with terraces and restaurants, it is dominated by the medieval castle that has overlooked the bay since the 13th century. This picturesque setting is ideal for a sunset stroll or dinner overlooking the pleasure fishing boats.
Beaches and unspoiled nature
Relaxation seekers will find what they're looking for on the town's and surrounding beaches, such as Noeëveillard Beach or Birochère Beach, a popular destination with families. The wilder coves lined with coastal paths offer a perfect setting for hiking and discovering marine life. The coastal path, which runs along the coast, reveals magnificent ocean views.
A gourmet lifestyle
It's impossible to talk about Pornic without mentioning its gastronomy. The town is famous for its artisanal ice cream, produced at the Fraiseraie, as well as for its oysters, mussels, and seafood specialties. Local markets are full of regional products that reflect the culinary richness of the Atlantic coast.
Activities and Wellness
Pornic has preserved its spirit as a small fishing port, offering modern amenities, a rich cultural calendar, and a lively local scene. Between walks, culinary discoveries, moments of well-being, and outdoor activities, the resort harmoniously combines tradition and modernity.